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Set up a redirect URL in a login journey

You can configuring a redirect URL in a guest WiFi login journey in a few easy steps.

Written by Stephanie Desveaux

Take a look at at our video guide to learn more about adding a redirect URL to your login journey.


Add a redirect to your login journey

A redirect is the URL your guests will be directed to after connecting to guest WiFi. You can have a universal redirect or set up multiple redirects based on conditions such as device type or venue. Follow the steps below to set up a single redirect:

  1. On Insights, go to Configure WiFi, then Login Journeys.

  2. Select a login journey to update.

  3. Click the Go to URL node to highlight.

  4. Click the Edit icon to open the editing options.

  5. Type or paste the desired redirect URL in the provided box.

    • Including http:// or https://

  6. Click Close once done.

  7. Ensure the connector arrow links the Online and Go To URL nodes.

  8. Click Save Journey to save your redirect setup.

🤓Tip: You can also set up multiple redirects in a login journey.


Using UTM Links with Redirect URLs

You can use a redirect URL that contains UTM parameters to help track where website traffic originates from after a guest completes the login journey.

UTM (Urchin Tracking Module) parameters are tags added to the end of a URL that allow analytics platforms such as Google Analytics to identify where visitors came from and which marketing campaign generated the traffic.

For example:

https://www.example.com/?utm_source=facebook&utm_medium=social&utm_campaign=sale

In this example:

  • utm_source=facebook identifies Facebook as the traffic source.

  • utm_medium=social identifies social media as the marketing channel.

  • utm_campaign=sale identifies the campaign that generated the visit.

⚠️ Important: Wireless Social can redirect guests to a URL containing UTM parameters, however UTM tracking is not reported within the Wireless Social portal.

Any reporting based on UTM parameters must be carried out within your own analytics platform, for example, Google Analytics or another web analytics tool. This allows you to analyse website traffic and understand which channels, campaigns, or marketing activities are driving visitors to your website.

This works in the same way that businesses commonly use UTM parameters to track traffic from social media, email campaigns, advertising, or reseller referral links.

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